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Visa: EMV Shift Crushing Counterfeit Fraud

The shift to EMV chip technology has reduced card-present counterfeit payment fraud by 82 percent at chip-enabled merchants, Visa said. More than 3.1 million merchants are now accepting chip cards—67 percent of U.S. storefronts—and 98 percent of U.S. payment volume in September was on EMV cards.


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