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What Is Behavioral Economics, and Could It Help Your Bank Grow?

Much of our financial decision-making is driven by cognitive biases and emotions—and behavioral economics is the science behind that.

Aug 01, 2024
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Article
Growing the Community

Is Data the Key to Enhancing Bank Customer Relationships?

Conversion data from social media, websites and marketing platforms can help prove whether banks are successful in their personalization, outreach and differentiation.

Feb 05, 2025
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Article
Growing the Community

How Marketing Impacts Community Banks' Recruiting

A marketing campaign could be the first thing a prospective employee sees while researching your community bank.

Apr 17, 2024
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Article
Growing the Community

Word of Mouth: Community Bank Growth

Discover how community banks can leverage word of mouth to grow their customer base. Learn 10 actionable strategies to boost referrals, testimonials and engagement.

Jan 01, 2026
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Article

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