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Powering Potential: A Successful Year for ICBA's National Campaign

Since its debut in April 2023, the ICBA National Campaign and its vital marketing resources have made significant headway in raising awareness for community banks and their mission.

May 22, 2024
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Article
Growing the Community

How Marketing Impacts Community Banks' Recruiting

A marketing campaign could be the first thing a prospective employee sees while researching your community bank.

Apr 17, 2024
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Article
Growing the Community

How to Curate Your Community Bank's Social Strategy

Between Facebook, Instagram, X and other social media platforms, it can be difficult, if not impossible, to successfully follow every social trend when it comes to your marketing.

Mar 21, 2024
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Article
Growing the Community

Traditional Advertising's Place in Community Bank Marketing

Marketing success is often measured against website traffic, comments and likes these days, but there’s still a place for traditional ads.

Mar 08, 2024
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Article
Growing the Community

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