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Test Driving Community Bank Mobile Banking Apps
With so many mobile banking apps available, a growing number of people are looking to try them out before they sign up. Can community banks give them a “test drive” function to attract more customers?
Charles Potts: Today's Data Marketing Mindset
Business planning functions as a life cycle. Strategy overlies everything, but it’s discovery that informs, leading to tactics and activation.
Lindsay LaNore: Purposeful Abandonment and the Art of Letting Go
There’s a great deal of pressure on organizations to be innovative. And in a constantly changing world, that can sometimes be daunting.
Derek Williams: Continuing the Community Bank Legacy
As I reflect on my year as ICBA chairman, I’m proud to say that it’s been a big win for ICBA and for community banks across the country, as our “one mission” has been on full display.