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BankOnBuffalo redefines mobile banking

BankOnBuffalo has hit the road with its new mobile bank, BankOnWheels, to meet the needs of underserved communities.

Mar 01, 2023
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Article

Market your community bank with first-party data

Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent.

Mar 01, 2023
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Article
Growing the Community

Crafting a marketing plan when a community bank merges

Community bank marketing teams need to consider many factors following a merger or acquisition. We spoke to experts and community bankers on how to market during a merger.

Mar 01, 2023
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Article
Growing the Community

Enhancing content with AI

From grammar suggestions to content ideation, artificial intelligence has evolved to be an asset for marketing industries. Learn how AI can enhance the work of community banks’ marketing teams of...

Jan 01, 2023
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Article
Growing the Community

Is it time to rebrand your community bank?

Some community banks are taking a cue from consumer products and marketing companies as they rebrand with catchy new names they believe are more memorable and better represent their values as an...

Dec 01, 2022
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Article
Growing the Community

Become a thought leader on social media

Becoming a social media thought leader isn’t something that happens overnight. It takes time, consistency and authenticity—but the benefits can be worth the effort.

Nov 01, 2022
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Article
Growing the Community

5 marketing strategies to put on your radar for 2023

SPONSORED | Now is the time to evaluate marketing strategies for 2023. Given the latest marketing trends as identified by Vericast in its latest Financial TrendWatch, these five strategies can make...

Nov 01, 2022
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Article
Growing the Community

4 trending social media tips to know

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We...

Aug 01, 2022
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Article
Growing the Community

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