ICBA shares Cybersecurity Awareness Month marketing tools

ICBA offers ready-to-use marketing tools that community bankers can use in October via its Marketing Resource Center.

Details: The MRC’s monthly content planner contains:

• A customizable news release for Cybersecurity Awareness Month.

• Downloadable social media graphics for fall and Halloween.

Bank Locally Assets: ICBA recently added Bank Locally assets to the MRC to help ICBA members communicate the advantages of community banking, including a playbook that shares how to support the nationwide movement, an employee-facing video that shows bank employees the importance of their role, and video tags that complement digital content.

Background: Launched last fall, the MRC brings member banks valuable, vetted marketing materials to better tell their stories, including videos, social posts, ads, public relations resources, guidelines, and yearly planning tools.

DOWNLOAD OCTOBER MATERIALS