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Charles Potts: Fueling growth through innovation

Innovation is taking place all around us at a pace unlike anything we have ever experienced. We’ve developed an ecosystem to foster growth through innovative partnerships and community involvement.

Jul 17, 2025
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Article
Growing the Community

Can fintechs enhance your bank’s marketing campaign?

Customized, well-thought-out interactions are integral to wooing new customers and retaining existing ones. We asked several banking leaders how they’ve employed fintech to ramp up their marketing...

Jul 17, 2025
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Article
Growing the Community

Six ways data can boost your community bank's brand

Combining data with customer feedback can help community banks understand what customers think about their services and turn those thoughts into action.

Jul 17, 2025
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Article
Growing the Community

How to build up your Gen Z customer base

Generation Z represents one in four Americans today, and they’re looking for their bank. To attract this new generation of potential customers, community banks must understand what banking means to...

Jul 17, 2025
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Article
Growing the Community

De novos in the time of COVID

The 2008 financial crisis kept the number of de novos low for years but had started to rebound. Then, the pandemic happened. Today, de novos and beginner banks face a unique set of challenges and...

Jul 17, 2025
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Article
Growing the Community

Why community banks are acquiring nonbanks

Acquiring a wealth management firm, fintech, title business or other nonbank organization can unlock new opportunities for community banks. But experts say that finding the right business to...

Jul 17, 2025
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Article
Growing the Community

Why going public is still an option

In recent years, some community banks have made the decision to go public as part of their strategy for growth. In 2020, however, COVID-19 cast uncertainty over the market. But experts say...

Jul 17, 2025
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Article
Growing the Community

Why your bank should be budgeting for the big picture

Your community bank’s strategic plan often takes things like innovation, growth and succession planning into account, but does the budget? How can your bank plan for these often unpredictable...

Jul 17, 2025
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Article
Growing the Community

ICBAs State of Community Banking survey results are in

Our annual State of Community Banking Survey of ICBA member banks reports that you’re planning to grow through creating efficiencies, introducing new technology, and investing in digital marketing....

Jul 17, 2025
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Article
Growing the Community

How to boost creativity at your bank

Large corporations that lack the agility of startups often turn to “intrapreneurship” to make time and space for creative development in the workplace. Should community banks be doing the same?

Jul 17, 2025
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Article
Growing the Community

Q&A: Growth-Related Challenges for the Evolving Community Bank

Whether growing organically or through M&A, even positive change can present challenges. We talked to two community bankers about considerations and issues they’ve noticed as their banks have grown.

Sep 16, 2025
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Article
Growing the Community

Adding a New Business Line? Key Bank Tips

Thinking of expanding your bank’s services? Explore expert advice on creating specialty lines, conducting due diligence and ensuring long-term profitability.

Dec 31, 2025
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Article

Customer Retention Strategies for Community Banks

Looking to improve customer retention? Here’s how community banks strengthen loyalty through appreciation events, feedback programs and community engagement strategies.

Feb 28, 2026
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Article

Single-Location Community Banks That Thrive

Can community banks succeed with just one location? Four single-branch community banks share how staying small lowers overhead, strengthens customer relationships and supports long-term growth.

Feb 28, 2026
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Article

How Can Community Banks Best Manage Change?

During a merger or acquisition, success hinges on addressing employee concerns early. We asked bankers and consultants for their best tips for building trust and mitigating uncertainty among staff...

May 31, 2026
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Article

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