Independent Banker Logo

How Marketing Impacts Community Banks' Recruiting

A marketing campaign could be the first thing a prospective employee sees while researching your community bank. How can you ensure your marketing strategy appeals to both customers and those on the job hunt?

By Jen A. Miller

Content Marketing Awards

Independent Banker Wins 2023 Content Marketing Award

ICBA Independent Banker has been named a 2023 Content Marketing Awards winner in the “association publication” category. The Content Marketing Awards is the largest international content marketing awards program, recognizing and awarding the best content marketing projects, agencies and marketers in the industry each year.

Main Street Matters Blogs

Newsletter Square

Be the first to know about the latest issue!

Sign up for Independent Banker eNews to receive twice-monthly emails that alert you when a new issue drops and highlight must-read content you might have missed.

Sign up for emails

Independent Banker Current Cover

Read the Digital Edition

  • Meet the 2024/25 ICBA board of directors
  • How to elevate culture through leadership
  • Community bank customers' success stories

Read Now

Latest Insights

Payments & Tech

Payments & Tech

Q&A: Is it Time to Change Your Community Bank Core?

What questions do community banks need to ask to ensure they’re getting the most out of their core? We spoke to experts on when you should consider a change, the timeline, the importance of provider relationships and more.

By Elizabeth Judd